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Geospatial Analytics for Mobile Operators


Project Summary : GlobeOSS provided a geospatial analytics solution to a Mobile Operator Operations client to help them improve network performance, optimize service planning, and enhance customer experience. The solution involved 100% subscriber data ingestion from the radio transactional data for Service Optimization, Service Planning, Service Assurance (PM), Troubleshooting, Capacity Planning, and CEM.


Client Background : The client is a large Mobile Operator Operations company with a presence in multiple countries. They offer a range of mobile communication services, including voice, messaging, and data services, to millions of customers. The client's network spans across various regions, including urban, suburban, and rural areas.

Project Goals The client approached GlobeOSS with the following goals:

  1. Improve network performance: The client wanted to identify network issues, such as dropped calls, poor signal strength, and slow data speeds, and take corrective measures to improve network performance.

  2. Optimize service planning: The client wanted to use geospatial analytics to identify areas with high mobile data demand and plan for future network expansions.

  3. Enhance customer experience: The client wanted to provide a seamless and reliable mobile network experience to its customers by optimizing network coverage, minimizing network disruptions, and improving customer satisfaction.

Solution Overview : GlobeOSS provided the client with a geospatial analytics solution that involved the following steps:

  1. Data Ingestion: GlobeOSS ingested 100% subscriber data from the client's radio transactional data, including network coverage, signal strength, call drops, data usage, and customer locations.

  2. Data Analysis: GlobeOSS analyzed the subscriber data to identify network issues, such as areas with poor signal strength or high call drops. The analysis also helped in identifying areas with high mobile data demand and predicting future demand.

  3. Visualization: GlobeOSS visualized the subscriber data using maps, charts, and graphs to help the client understand the network performance and customer behavior trends.

  4. Actionable Insights: GlobeOSS provided the client with actionable insights, including network optimization recommendations, coverage expansion plans, and customer experience improvement measures.

Benefits and Results : The geospatial analytics solution provided by GlobeOSS helped the client achieve the following benefits:

  1. Improved network performance: The client was able to identify and address network issues proactively, resulting in improved network performance and reduced customer complaints.

  2. Optimized service planning: The client was able to use the geospatial analytics insights to plan for future network expansions and optimize service planning, resulting in improved network coverage and increased customer satisfaction.

  3. Enhanced customer experience: The client was able to optimize network coverage, reduce network disruptions, and improve customer satisfaction, resulting in a seamless and reliable mobile network experience for its customers.

Conclusion : The geospatial analytics solution provided by GlobeOSS helped the Mobile Operator Operations client improve network performance, optimize service planning, and enhance customer experience. The solution demonstrated the value of geospatial analytics in the telecom industry and the importance of data-driven decision-making.

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